CBD is one of the principal compounds found in hemp that can have many health benefits such as reducing pain and inflammation, relieving anxiety and stress, and improving overall well-being. Worksight worked with Aurelian to develop the naming, logo, and label series for this new and popular product. In fact, Aurelian is a premium CBD in terms of regulation, potent, and purity.
Graphic Design Manhattan
Gala Journal Design: Purchase College
This gala journal cover is one of my favorites, created for a Purchase College fund-raising event. The brief stated that there would be a white piano on a black stage for a featured entertainer to play. The “bubble P” logo was enlarged and used to represent a piano (center), and the typographic swash elements became motifs that extended throughout the journal. Lighting equipment at the event projected the same swashes onto the stage.
Pace University
An apple is a very popular image and has operated as a sign to represent knowledge (think Adam and Eve’s forbidden fruit), as well as to symbolize elementary education as in “an apple for the teacher,” and also as a sign of health as in “an apple a day.” Here, Worksight used the apple as a kind of piled-on-pride of successes for a Pace University’s School of Education brochure.
Pierre Bernard Memorial
A Thursday night event at the Fashion Institute of Technology remembering Parisian graphic designer, Pierre Bernard, with (LtoR) Leslie Blum (chair and moderator), and speakers, Scott Stowell, Scott Santoro, and Keith Godard.
Guide to Graphic Design
A 360-page textbook written and designed by Scott W. Santoro over the course of five years. The book published by Pearson Education is translated into Chinese and Arabic. The last word in the book is, “whew.”
See a website created about the content.
